Fluxx TechYour logo appears everywhere: signboards, visiting cards, your website, packaging, social media and invoices. Logo design prices in India range from a few hundred rupees online to lakhs for full brand identity work. The difference lies in research, originality and what you receive.
Logo design cost ranges
Option | Approximate cost | What you get | Risks |
DIY tools and templates | Free – ₹2,000 | Quick, template-based logo | Not unique; others may use the same design |
Freelancer (marketplace) | ₹1,500 – ₹15,000 | A few concepts and revisions | Quality varies; check originality |
Experienced designer | ₹10,000 – ₹50,000 | Custom concepts, research, refinements, files | Choose someone with a strong portfolio |
Agency brand identity | ₹50,000+ | Logo, colours, fonts, brand guidelines, stationery and social templates | Higher cost, but a complete system |
Fluxx Tech pricing: [add your price for logo and branding packages].
What affects the price
• Research: understanding your business, competitors and audience
• Number of concepts and revisions
• Originality: custom illustration vs modified templates
• Deliverables: just a logo, or a full brand identity
• Usage rights: full ownership of the final design
Files you should receive
• Vector files (AI, SVG, EPS or PDF) for printing and scaling
• PNG files with transparent backgrounds
• Colour, black and white, and reversed (white on dark) versions
• Horizontal and stacked versions where relevant
• Colour codes (HEX, RGB, CMYK) and font names
Without vector files, printing large signboards becomes a problem later.
How to brief a logo designer
1. What your business does, and for whom
2. Three words that describe your brand, such as “trustworthy, modern, local”
3. Competitors, and how you want to look different
4. Logos you like and dislike, and why
5. Where the logo will be used most
6. Your budget and deadline
What makes a good logo
• Simple and recognisable at small sizes
• Works in one colour
• Readable on a phone screen and a signboard
• Fits your industry without copying competitors
• Timeless rather than trendy
Frequently asked questions
How long does logo design take? Typically one to three weeks, depending on research, concepts and revisions.
Do I own the logo? You should. Make sure the agreement transfers full rights on final payment.
Should I trademark my logo? For long-term brands, it is worth discussing trademark registration with a legal professional.
