Fluxx Tech
An accessible website can be used by everyone, including people with visual, hearing, motor or cognitive disabilities, and older users. Many accessibility practices also help SEO, because they make content clearer to search engines.
Where accessibility and SEO overlap
Accessibility practice | SEO benefit |
Clear heading structure (H1, H2, H3) | Helps Google understand content hierarchy |
Alt text on images | Helps Google understand images |
Descriptive link text | Gives context to linked pages |
Captions and transcripts | Makes video and audio content readable |
Fast, simple pages | Improves page experience |
Clear language | Improves engagement and understanding |
Accessibility checklist
Structure
• ☐ One H1 per page; headings in logical order
• ☐ Lists and tables used properly
• ☐ Page language set (English, Tamil)
Images and media
• ☐ Alt text for meaningful images; empty alt for decorative ones
• ☐ Captions on videos
• ☐ No important text only inside images
Text and colour
• ☐ Sufficient colour contrast between text and background
• ☐ Readable font sizes
• ☐ Information not shown by colour alone
Links and buttons
• ☐ Descriptive link text, not “click here”
• ☐ Buttons large enough to tap
• ☐ Visible focus outlines for keyboard users
Forms
• ☐ Labels for every field
• ☐ Clear error messages
• ☐ Forms usable with a keyboard
Navigation
• ☐ Whole site usable with a keyboard
• ☐ Consistent menus
• ☐ Skip-to-content link on complex pages
How to test
• Navigate your site using only the keyboard
• Use free accessibility checkers and browser developer tools
• Try a screen reader on key pages
• Ask users with different needs for feedback
Frequently asked questions
Does accessibility directly improve rankings? Not as a single factor, but many accessibility practices improve how Google understands and users experience your site.
Is accessibility legally required? Requirements vary by country and sector. Many organisations follow WCAG guidelines as good practice.
Where should I start? Headings, alt text, colour contrast and descriptive links bring quick improvements.
