Fluxx Tech
Most Indian shops and service businesses use WhatsApp every day, but many still use the personal app or only the basics of WhatsApp Business. The free WhatsApp Business app has features that save hours and make you look more professional.
1. Complete business profile
Add your business name, category, description, address, hours, email and website. Customers see it when they tap your name.
2. Catalogue
Show products or services with photos, prices and descriptions. Customers browse and ask about items directly. Update it whenever stock or prices change.
3. Quick replies
Save answers to common questions, such as price list, location, timings or payment details, and send them with a shortcut. This saves typing the same messages every day.
4. Greeting message
An automatic welcome message for new customers or after a period of inactivity: “Hi! Thanks for contacting [Business]. How can we help? Our catalogue: [link]”.
5. Away message
An automatic reply outside business hours: “We’re closed now and will reply by 10 am tomorrow.”
6. Labels
Organise chats with labels like New lead, Payment pending, Order confirmed, Delivered and Follow up. You can filter chats by label to see what needs attention.
7. Short link and QR code
Share a direct link or QR code that opens a chat with you. Put it on your website, Instagram bio, visiting cards, bills and shop counter.
8. Broadcast lists
Send updates to many contacts at once without creating a group. Messages reach only contacts who have saved your number, which encourages opt-in. Don’t overuse it.
9. Status updates
Share daily offers, new arrivals and behind-the-scenes photos through Status. Many customers check Status regularly.
10. Linked devices
Use WhatsApp Business on a computer and other linked devices, so staff can reply without passing one phone around.
When to move to the WhatsApp Business API
The free app has limits. Consider the API when you need:
• Several agents in a shared inbox
• Automated chatbots
• Large broadcasts to opted-in customers
• Integration with your website, CRM or booking system
• Automated order and appointment messages
See WhatsApp Business API pricing.
Frequently asked questions
Is WhatsApp Business free? The app is free. The API has message charges and platform fees.
Can I use the same number? You can move your number to WhatsApp Business. Back up chats first.
Can customers order directly? Customers can send carts from your catalogue; payment and fulfilment depend on your setup.
